30 January 2012
Launched in 2012, the International Fashion Showcase celebrates London’s position as an international fashion city with a reputation for nurturing emerging talent. Organised by the British Council and British Fashion Council, the showcase takes place during London Fashion Week and will see nearly 30 embassies and cultural institutions across the capital create fashion exhibitions which display their emerging fashion designers.

For the first time a central venue at 180 The Strand will house 14 showcases. This central space will be designed by architect Pernilla Ohrstedt Studio and will show the work of exciting emerging designers from countries including Argentina, Austria, China, Czech Republic, Estonia, Georgia, Hungary, Nigeria, Paraguay, The Philippines, Portugal, Slovakia, Switzerland and Vietnam.  

Other countries displaying the work of emerging designers in satellite exhibitions across the capital are Brazil, Jamaica, Japan, Korea, Panama, Quebec (Canada), Romania, Scandinavia (Denmark, Norway, Sweden), Tanzania and The Netherlands.

The Showcase offers the public together with the international press and buyers the chance to explore work by some of the most innovative young fashion designers from around the world.

“In multicultural London, where so many international fashion students study, we also appreciate that talent can come from all and any background, and that in fashion, everyone is wide open to being excited by individuality, variety and difference" - Sarah Mower MBE, BFC Ambassador for Emerging Talent and contributing editor Vogue US

Download the International Fashion Showcase Booklet here.

For more information about the British Council contact:
Mary Doherty, Press Officer
+44 (0) 20 7389 3144

For more information about the British Fashion Council contact:
Kimberly Carroll, International PR Manager
+44 (0) 20 7759 1987

For more information about the International Fashion Showcase contact:
Ashley Smith