Image: Carolyn Massey and James Long AW10 at London Fashion Week February 2010.
Thursday 24th - Sunday 27th June 2010 / 10am - 7pm
Tranoi Parc Royal, The Loft
10/12 Parc Royal, Paris 75003
International design initiative LONDON show ROOMS MEN, a joint collaboration with British Fashion Council (BFC), Centre for Fashion Enterprise (CFE) and Fashion East,
takes fourteen of London’s leading menswear design
talents to Men’s Paris Fashion Week for SS11, to increase their media presence
and develop their businesses internationally.
The initiative launched with an afternoon tea hosted by Tim Blanks, Contributing Editor, Style.com and a member of the British Fashion Council's Menswear Committee, to welcome media and buyers.
View image gallery from the tea...
The “front row” guests included: Gert Jonkers – Fantastic Man, Godfrey Deeny - Fashion Wire Daily, Luke Day and Jo Ann Furniss - Arena Homme Plus, Max Mermain – POP, Nick Sullivan - Esquire USA, Anders Thomsen and Victoria Young – LOVE, Jeremy Langmead – Esquire UK, and Yu Masui – Fashion News/Senken Shimbun, Carla Sozzani - 10 Corso Como, Sarah Rutson – Lane Crawford, Claudio Antonioli – Antonioli, Sarah Stewart – Maxfields, Richard Johnson - Harvey Nichols, Bernard Thomas – OKI-NI, Ivan Donovan – Browns, Joseph Quartana – Seven, Carol Lim & Humberto Leon – Opening Ceremony.
LONDON show ROOMS MEN takes place at Tranoi’s beautiful new venue
Tranoi Parc Royal (The Loft) in Paris 3rd Arrondissement (Marais) from
24th – 27th June. The new initiative will enable the menswear designers
to sell their collections with the support of International marketing,
media and sales advisers.
The support offered to emerging menswear designers by the BFC, CFE and
Fashion East represents a growing interest in menswear in the UK and is
a reflection of London’s quick response to identifying design
potential. LONDON showROOMS MEN represents a selection of British
talent supported by BFC’s
NEWGEN MEN sponsored by Topman, Fashion East’s
MAN
showcase and the Centre for Fashion Enterprise (CFE) or are special
guests such as Christopher Kane Mens and Jeannette’s Pop Up shop.
LONDON show ROOMS MEN in Paris designers include:
Bernstock Speirs
Blaak
BOYOstudio
Carolyn Massey
Christopher Kane Mens
Christopher Raeburn
MIHARAYASUHIRO + husam el odeh eyewear
James Long
Katie Eary
KTZ
Lou Dalton
OMAR KASHOURA
Tim Soar
-
Jeannette’s Pop Up shop
LONDON show ROOMS is supported by UK Trade & Investment (which in
London is part-financed by the European Regional Development Fund) and
the London Development Agency, the project is partly funded by the
European Union.
Full press release, June 2010