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Orenda Kukaj

Orenda Kukaj

London, UK
UNIVERSITY/COLLEGE Middlesex University
Course Brutal Denim
SPECIALISMS Womenswear

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b.marshall@mdx.ac.uk

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BRUTAL DENIM unveils a womenswear collection rooted in the bold fusion of Brutalist architecture and denim craftsmanship. Denim, traditionally a symbol of durability and workwear, is reimagined as an expressive canvas—manipulated through innovative techniques to echo the structure, movement, and rigidity of Brutalist forms. Drawing on classic menswear silhouettes, the collection reshapes them into contemporary womenswear, with a focus on asymmetry and deconstruction. The result is a series of garments that balance minimalism with raw power, showcasing strength through simplicity. The design language is forward-looking, emphasizing sharp stitching, architectural textures, and sculptural shapes to bring the Brutalist influence to life. Each piece stands as wearable art, redefining denim’s utilitarian past and positioning it as a medium for bold, creative expression. Targeted for the autumn/winter season, the collection features a grounded palette of rich earth tones, reinforcing its seasonal and architectural roots. At its core, the project challenges fashion norms by pushing denim beyond its conventional role, celebrating its versatility and untapped artistic potential. Through the interplay of form, material, and silhouette, BRUTAL DENIM captures the spirit of Brutalism—raw, unapologetic, and grounded in form—crafted for the modern, style-conscious woman.

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