Sign up to the LFW City-Wide Celebration to celebrate fashion, community, diversity, and creativity in the heart of the most vibrant city in the world.

The LFW City-Wide Celebration is a programme of consumer events and promotions curated by the British Fashion Council in partnership with key landowners, retailers, cultural institutions, hospitality partners and brands. Events and Promotions are scheduled throughout London Fashion Week. Sign up to inspire and engage with shoppers and fashion fans, to introduce fashion to a wider audience and drive footfall and revenue into the capital.

As part of the City-Wide Celebration businesses are asked to plan a marketing promotion or event in store across any or all of the 5 days of Fashion Week from 16th - 20th September 2022.

Please fill out all of the fields below and ensure that all details provided are correct. The information provided will be used to create your City-Wide Celebration listing here. If you have any difficulty in filling out the application form please contact



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