Paris

LONDON show ROOMS Paris Menswear: Thursday 16th January - Tuesday 21st January 2020

LONDON show ROOMS Paris Womenswear: Wednesday 26th February – Tuesday 3rd March 2020

The LONDON show ROOMS provide a unique opportunity for emerging British designers to promote themselves outside London. The showrooms in Paris are a strategic element of the British Fashion Council's support and mentoring scheme.

Criteria

• Must have graduated no less than six months prior to showing in LONDON show ROOMS
• Must be a registered UK business
• Must have a working studio
• Must already have successfully fulfilled two orders (excluding own brand website). Should this not be applicable, BFC will need to verify the ability to fulfil orders prior to consideration
• Has reliable source for fabrics
• Has pattern cutting skills or is employing an appropriate person
• Has the ability to produce for production - either  with a manufacturer or in house
• Must provide costing sheets for all garments and calculations for wholesale prices, prior to the LONDON show ROOMS (deadline to be given when invited to LsR)
• Has not cancelled or failed to deliver any orders in the past two seasons
• BFC to have not received any complaints about the designer’s business practice
• In Paris, designers' collections should be exclusively sold at the LONDON show ROOMS (no double exposure). The LONDON show ROOMS is a support initiative for designers who don’t have a sales agent in Paris. If a brand is already working with a sales agent, the agent should not have a Paris showroom. In exceptional circumstances, where the agent does have a Paris showroom, it is at the BFC’s discretion whether to include the designer in the LONDON show ROOMS
• Designers must agree to meet with the BFC team after LsR. This is to feedback on sales, as well as be offered support on follow-up procedure in order to ensure the positive development of stockist relationships

Information

• Applicants currently part of another BFC initiative will be prioritised when allocating space within the LONDON show ROOMS
• Applicants who have taken part in the previous edition of LONDON show ROOMS will be prioritised
• LONDON show ROOMS is a curated group of designers ranging from emerging talent, to London’s new establishment and guest designer brands and the final decision is at the discretion of the BFC