Announcement

BFC and RANKIN Entertainment Launch Short Film Series to Celebrate 30 Years of NEWGEN

09 August 2023

We are thrilled to announce the launch of Sartorial Stories, a short film series concepted and shot by Rankin Entertainment. 

Sartorial Stories celebrates the 30th anniversary of NEWGEN and highlights the scheme’s illustrious history and alumni, and London’s legacy in nurturing emerging talent and the next generation of visionary creatives. Through brief interviews, the five-part film series follows the journeys of current and former NEWGEN designers; Bianca Saunders, Cozette McCreery, Priya Ahluwalia, Robyn Lynch and Sinead O’Dwyer whose authentic stories are revealed, rooted in culture, community and creativity.

Released every week until the 8th of September and featuring one designer per episode, the series explores the impact the NEWGEN initiative has had on them and the growth of their business. Watch the trailer for the series here.

2023 marks 30 years since the launch of NEWGEN, the BFC’s most established designer showcasing and development initiative with recipients identified by their creativity, aesthetic and innovative approach to design. It aims to build creative responsible businesses for the future by offering designers an opportunity to showcase their collections at London Fashion Week, financial support and mentoring to help them future proof their businesses.

Stay up to date with the film series, with each episode launching on:

  • 9th August – Trailer
  • 11th August - Bianca Saunders
  • 18th August - Sinead O Dwyer
  • 25th August - Priya Ahluwalia
  • 1st September - Cozette McCreery
  • 8th September - Robyn Lynch

The yearlong NEWGEN 30 celebrations will culminate with the opening of the landmark exhibition, REBEL: 30 Years of London Fashion sponsored by Alexander McQueen which is guest-curated by Sarah Mower MBE, BFC Ambassador for Emerging Talent. The exhibition will open from 16th September 2023 to 11th February 2024 at the Design Museum in London. It will be one of the most compelling contemporary fashion exhibitions ever staged in the UK, acknowledging the work of over 300 designers, and featuring over 100 objects. Click here for more information and ticket sales.

The BFC Foundation (Registered Charity Number: 1185152) which supports the future growth and success of the British fashion industry by focusing on Talent, Education, Grant-Giving and Business Mentoring. In the year 2022/23, the BFC remitted over £1.2m in funds to designers and scholars.

The BFC would like to thank the Official Sponsor of the BFC NEWGEN initiative, Alexander McQueen and the Official Partner of the BFC NEWGEN initiative, smartwater.

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