This season, LONDON show ROOMS will take place from Thursday 19th - Sunday 22nd January 2023 hosting 17 menswear designers at the iconic Garage Amelot in the Marais district.

The partnership between LONDON show ROOMS and TRANOÏ MEN allows emerging British designers the opportunity to showcase their brands to a leading audience of international press and buyers. Click here to find out more and view the full list of designers that took part. 

LONDON show ROOMS provides a unique opportunity for emerging British designers to promote themselves outside London. The pop-up showroom is a strategic element of the British Fashion Council's support and mentoring scheme.

The BFC launched LONDON show ROOMS in 2008, taking emerging talent to Paris during Paris Fashion Week to sell in a showroom environment. The initiative was an instant success and has grown season on season, supported by Sarah Mower, BFC Ambassador for Emerging Talent, who took the lead in galvanising high profile media support for London’s brightest rising stars.

LONDON show ROOMS is supported by the European Regional Development Fund and the Department for International Trade.

General Information:

Anna Orsini
Strategic Consultant, British Fashion Council


Charlotte Berghman
Communications Consultant, British Fashion Council

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