Preen by Thornton Bregazzi designs London Fashion Weekend Limited Edition Tote

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Preen by Thornton Bregazzi designs London Fashion Weekend Limited Edition Tote

Preen By Thornton Bregazzi has been commissioned to design this season’s London Fashion Weekend limited edition tote bag.

Inspiration for the tote’s design has been taken from Preen by Thornton Bregazzi’s SS16 collection and its Black Flower Grid pattern to produce a new print that incorporates the colourful florals of an English country garden within a graphic white framework. The bag is inspired by visions of graphic romance and with both of them appreciating the benefits of a spacious handbag, the pair took up the task of designing this season’s exclusive tote bag with relish.
This year marks 20 years in the business for Preen’s London based design duo Justin Thornton and Thea Bregazzi and designing the London Fashion Weekend tote bag is a seemingly perfect way to mark the occasion while kicking off the celebrations.
Thornton said; “We love London, it’s our home and it’s our inspiration; we love the art, the music, the people. It is the most creative city in the world so designing the tote bag for London Fashion Weekend and the British Fashion Council has been a pleasure.”
The tote is included in the Silver, Gold and LUXE ticket packages, and a limited number will be available to buy at the event.

London Fashion Weekend is the ultimate fashion experience, with curated shopping galleries from over 150 international and British brands including A|X Armani Exchange, Antipodium, French Sole, Fyodor Golan, J.JS Lee, Linda Farrow, Jane Carr, Mawi, PB0110, Paper London, Pringle of Scotland and OSMAN; catwalk shows by London Fashion Week designers including Alice Temperley, Emilia Wickstead, Holly Fulton and Mary Katrantzou; and new for this season, talks from the industry’s most revered and respected including fashion designers Charlotte Dellal of Charlotte Olympia, Emilia Wickstead, Katharine Hamnett, Nicholas Kirkwood and Pam Hogg; celebrity stylist William Baker; singer-songwriter and record producer, Roisin Murphy; and founder of Premier Models, Carole White.

The four-day event opens its doors on Thursday 25th February until Sunday 28th February at the Saatchi Gallery, Duke of York Square on the King’s Road.

Tickets are now available online: For full details visit Packages include Bronze (from £20), Silver (from £40), Gold (from £60), LUXE (from £145) and LUXE Premium (£200).
High res images can be found here: