FOOTBALL FAN GONE FEMININE

Ella Hancock

Location: Manchester, United Kingdom
University/College: Manchester Fashion Institute Specialisms: WOMENSWEAR- KNIT AND SPORTS
Sportswear, knitwear, and the juxtaposition of these within womenswear have been an integral part of my design philosophy, reoccurring throughout my time on BA Fashion. A crucial part of my design process is reviewing how I can adapt menswear inspirations into a female setting and play with both knitwear and sportswear to compliment or contrast one another in the most successful way possible. Prominent aspects of my childhood have carved my creative identity today, centred around my grandad who had an extensive background in professional football in my home city Bristol, providing a significant amount of photographic research from the field as well as an unlimited number of spoken stories from his memories on the pitch. This sparked an early interest in sportswear clothing and led me down a path of exploration into football fans in the North during the time he was playing in the 70’s an 80’s, analysing how I could reinvent football fan history into a modern female presence.

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