As the top destination for designer and luxury sunglass brands, Sunglass Hut is proud to be the principal sponsor of London Fashion Week from September 2015. Sunglass Hut will leverage this partnership through their global store network, celebrating London Fashion Week around the world in 3,300+ stores in over 45 countries. They will provide consumers exclusive access, telling the London Fashion Week story through the Sunglass Hut lens. Consumers can also have the chance to star in their very own Sunglass Hut #punkitup video onsite at Golden Square during London Fashion Week and at the Saatchi Gallery during London Fashion Weekend. For more information, visit www.sunglasshut.com
American Express is delighted to continue its support for the British Fashion Council as Official Card Partner of London Fashion Week.
The Amex Insiders will return to ensure that attendees have an effortless, stress-free experience as they navigate the new home of London Fashion Week. This year also sees an expansion of the service as visitors can tweet their questions to #insideLFW or via the new Digital Insider hub at insideLFW.com. Digital walls situated within the BFC Show Space and in Golden Square provide information about London Fashion Week and the surrounding area.
In addition, the London Fashion Week Talk Series Presented by American Express will feature celebrated industry insiders for a series of intimate talks, offering exclusive insights into the inner workings of the fashion industry.
Contact: Rebecca Morris, American Express UK: +44 (0) 1273 212 622 / firstname.lastname@example.org
David Collins Studio
David Collins Studio have provided creative direction for the designers’ presentation showroom at The Brewer Street Car Park, the new home for London Fashion Week. The Studio have worked with the British Fashion Council to stage the 1,600 square metre open space layout and the design of the second floor showroom showcasing the work of British designers. To be able to support British designers through this collaboration is very important to The Studio, who work with a number of British luxury fashion brands including Alexander McQueen and Jimmy Choo.
For more information please contact: Jennifer Tyler / email@example.com / +44 (0)20 7835 5022
Lavazza, Italy’s favourite coffee, is excited to be entering our 15th year of sponsoring of London Fashion Week. Press, buyers, designers and models can reward their hard work with a cup of Lavazza coffee. Lavazza will be served throughout the week, from the brand new Brewer Street location in the heart of Soho to the media hub of Golden Square; you won’t have to go far to enjoy the real Italian espresso experience!
Founded in Turin in 1895 and owned by the Lavazza family for four generations, the company is now among the world’s largest coffee producers. Lavazza’s presence at main international events, such as London Fashion Week, shows their dedication to bringing real Italian espresso around the world. Lavazza will be ensuring the fashion elite get their caffeine fix during London Fashion Week (18th – 22nd September 2015). Follow @LavazzaUK on Twitter and Instagram to keep updated on all the latest fashion news and backstage gossip.
London Evening Standard
The London Evening Standard and its supplements ‘ES’ Magazine & ‘Deluxe’ are proud of their eleven year association with Fashion Week. Circulating 900,000 copies a night and read by almost 2,000,000 Londoners the Standard can legitimately claim to be the true voice of the capital and fashion has always been an integral part of the editorial offering. For more information contact Maurice Mullen – Head of Fashion & Luxury Goods – on +44 (0)20 3615 2329 or email firstname.lastname@example.org
Marks & Spencer
M&S is a long standing patron of the British Fashion Council and is delighted to be a sponsor of London Fashion Week for the second season.
This season M&S will be celebrating LFW with various customer activities at its Pantheon Oxford Street store including one to one styling sessions and screenings of the daily highlights from the catwalks.
The May Fair Hotel
For the eighth consecutive year, The May Fair Hotel prepares to welcome the world’s fashion elite as the Official Hotel of London Fashion Week. The hotel’s desirable location next to the treasure trove of designer boutiques in neighbouring Dover Street , Mount Street and Bruton Street , make it the fashion glitterati’s favourite retreat away from a day’s business in Soho.
To celebrate the Spring/Summer 16 season , the hotel lobby windows will be adorned with designs from Gareth Pugh, following in the footsteps of previous collaborators, Sophia Webster, Nicholas Kirkwood, Manolo Blahnik and Anya Hindmarch. The May Fair Hotel will also be the only hotel to offer the Official Afternoon Tea of London Fashion Week, inspired by the new collections and served daily in the restaurant .
Boasting an unrivalled collection of London’s most colourful and stylish suites, bars, restaurants and meeting spaces, The May Fair is the perfect venue for business and pleasure throughout London Fashion Week. Pop down to the bar for a quick drink or sample some of the finest meat and freshest seafood in the May Fair Kitchen; and relax and revive with a signature treatment at The May Fair Spa.
Visit www.themayfairhotel.co.uk/lfw for more information.
Contact the press office on +44 203 047 2037 or EGLMedia@edelman.com
Mercedes-Benz is synonymous with style, beauty and glamour, making us the perfect partner for London Fashion Week. The guiding principles in the creation of every car remain the same, making modern luxury attainable: combining tradition with cutting-edge innovation and advanced technology and approaching everything with energy, integrity, effortless style and passion.
Scavi & Ray
Scavi & Ray is one of ‘Italy's premium proseccos’ and proud sponsor and official prosecco of London Fashion Week. From the Scavi & Ray Winery of northern Veneto, it is the umbrella brand for Italian premium wines, boasting a vast range of products including sparkling, wines and cocktails.
Swatch, Official Partner of London Fashion Week and Weekend – celebrating style and fashion for over 30 years! An expression of joy and provocative statement, since 1983. Visit us at Golden Square to determine your Fashion Mood at our unique Street Energy pop-up! Selling at London Fashion for the first time
Celebrating more than a decade as Official Sponsor of London Fashion Week – TONI&GUY continue its support of key British fashion talent, through unique designer collaborations and the expertise of the TONI&GUY session team who create the hair for over 80 runway shows a year. Throughout the years, TONI&GUY have worked with talented, emerging and well-known, British designers including GILES, Jean-Pierre Braganza, Pam Hogg, Todd Lynn, Bass & Brooke, Aimee McWilliams, Gareth Pugh, Peter Pilotto and many more. In addition, TONI&GUY’s professional haircare range, label.m is the Official Product of London Fashion Week, a first of its kind in the industry.
Topshop is the single biggest supporter of emerging fashion talent in London. For over ten years we have sponsored NEWGEN, the British Fashion Council’s initiative to nurture young, up-and-coming designers by giving them the opportunity to showcase their seasonal collections to the industry’s most prestigious players on schedule at London Fashion Week
Aggreko is proud to be providing power, electrical distribution and cooling solutions for LFW’s new Brewer Street Car Park venue in Soho. With a mix of power generation and cooling equipment strategically located across the site, our aim is to ensure the show runs smoothly whilst Brewer Street is in the spotlight!
Alpro is proud to be an official supplier of London Fashion Week. Like the perfect outfit, the perfect breakfast starts with your inspiring ‘Blank Canvas’ and gets accessorised to create the final masterpiece. Alpro is encouraging all fashionistas to become alpronistas and to use their favourite Alpro Plain Big Pot soya alternative to yogurt – Alpro Simply Plain, Plain with Almond or Plain with Coconut - as the ideal tasty base to start a busy day, topped with their choice of ingredients.
To keep people feeling fabulous, Alpro is offering guests healthy and delicious breakfasts throughout this season’s London Fashion Week, made with Alpro Plain Big Pots.
For more information please visit www.alpro.com/uk or contact email@example.com for the Alpro press office.
To ensure visitors stay well hydrated throughout London Fashion week, evian will be providing Natural Mineral Water with their iconic pure drop. Small enough to fit in a handbag and designed to enjoy on the go, evian pure drop truly is the perfect companion for some catwalk action.
Fashion and Beauty Monitor
Fashion and Beauty Monitor is an industry tool that provides contacts, news and events for PRs, brands and media. Operating in both the UK and US, the site provides over 56,000 global contacts, a forward planning calendar of events and daily announcements on the latest news and moves, keeping you in touch and up-to-date.
For more information about Fashion and Beauty Monitor contact firstname.lastname@example.org.
JOOLS DRINKS are delighted to announce their first sponsorship deal with the BFC and LFW. The brand will have presence within the BFC space, Golden Square and backstage at various shows. This marks the start of the soft drink’s relationship with the fashion industry, as more exciting news expected this year.
LG returns as the Official Garment Care Supplier of London Fashion Week for the ninth consecutive season, with its on-site dedicated steam team helping designers and exhibitors prepare their SS16 collections.The Steam Team will be located in the backstage show spaces. If you’d like support steaming or refreshing your items, please speak to a member of the LG Steam Team.
LG’s latest home appliance range includes leading innovations in couture care, such as the introduction of 6 Motion Direct Drive technology designed to deliver different washing motions to best care for even the most delicate fabrics, using a combination of unique drum motions.
Another important innovation has been the TurboWash™ technology, which uses high pressure water particles that dramatically reduce washing time, while delivering a deep and thorough clean.
To find out more information about LG’s washing range visit www.lg.com/uk/homeappliance
PROPERCORN have proudly been the official snack of London Fashion Week for 9 seasons running. In celebration of this, they will unveil the latest addition to their collection of popcorn, Smooth Peanut & Almond, during SS16. PROPERCORN is gluten-free, suitable for vegetarians and made using all natural ingredients. It is popcorn done properly.
TalkTalk Business has been supporting British businesses, large and small, for 20 years. We believe that all businesses have the right to future-proof, scalable technology and access to a Next Generation network so that they have the connectivity they need to grow and thrive. As the official telecom supplier to London Fashion Week and London Fashion Weekend, we are delighted to highlight our work with the fashion and retail industry, helping them showcase their talents, whether they’re behind the scenes, on the runway and all the way to high streets.)
Triumph International has been crafting innovative, high-quality lingerie since 1886. Triumph ‘The Maker of Lingerie’, is steeped in 127 years of lingerie expertise, craftsmanship and heritage with a dedication to inspiring feminine confidence at the heart of the brand. More recently Triumph UK launched a series of empowering and fashion forward campaigns, collaborating with key designers such as Mathew Williamson, Roksanda Illincic and Sophia Webster with the emotive and empowering “Women in Making” - a campaign crusade to support, educate and enhance the next generation of creative genius. As fit specialists, Triumph understands and is committed to ensuring that women experience the perfect fit. As part of this initiative Triumph continues to work with the British Fashion Council, supporting London Fashion Week as ‘The Official Catwalk Lingerie Supplier’, cementing their relevance to the fashion industry by supplying on schedule designers with their key intimate apparel collections.
For further information, or to request product for this season catwalks, please contact Isobel Austin-Little: Isobel.email@example.com, 07884 654 362