UNDERPINING SCANDINAVIA

Underpinning Scandinavia' is a carefully curated Ready to Wear collection which aims to celebrate two contrasting topics, modern day Scandinavian Design and historical undergarments found from 17OO-19OOs. The starting point of the collection started when interest was taken in the quote, Lingerie "is designed using shapes, materials and colours which correspond to the tastes of the time.” By looking at the garments through the lens of Scandinavian design, the collection hopes to create a fresh, contemporary perspective on these perplexing garments in our history. As the designer, Kamilla Goodall, is half-Danish, she grew up around Scandinavian elements in her house such as the signature Royal Copenhagen blue, as well as Arne Jacobsen's Series 7 chair and, of course, George Jensen's HK pitcher both in which holds great similarities to the human form with their sensual and soft shape.